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We are an experienced
association/non-profit management company, which means we Lead the Business of
Your Association. By entrusting the business management of your organization
to Leading Associations, you are free to engage in the activities most important to your
organization. In addition to professional management, Leading Associations offers multiple
project coordination, consistency and management consultation, all with
state-of-the-art technology and at a rate appropriate for your needs.
Leading Associations has
years of in-house experience designing, writing and publishing magazines, newsletters
and directories, as well as textbooks. Leading Associations has mailing, distribution and
fulfillment capabilities.
Through Leading Associations, a public relations program - whether basic or
extensive - can be customized to fit the needs and budget of your
organization. The following are elements of a full-service public relations
program, which can be tailored to serve your needs.
Leading Associations has
the capability and expertise to further develop and maintain your site on the
World Wide Web Leading Associations provides web site services such as:
- Actual hosting of the site and updating the
information regularly.
- Administration and response to all programs
established through the web site.
- Establishing links to member or other sites
where applicable.
- Providing reports of the
web site’s usage, i.e. the number of hits on each page of the
site.
Leading Associations
utilizes its experience with the media and its editorial capabilities to
write attention-getting and technically accurate news releases, case studies,
by-lined articles, press kits and feature/benefit guides, educational
presentations and other formats. We source, draft, coordinate editorial
placements within publications and measure results. Leading Associations’
writing resources will minimize time investments that would otherwise be
required by the association members to produce technical and news material
for publication.
A News Bureau Operation is one of the most effective and efficient publicity
techniques for generating ongoing coverage of an association and its members.
An aggressive media effort, with dedicated manpower, can become a
"publicity machine" for your organization. It maximizes visibility
by taking advantage of both proactive and reactive publicity to build impact
and credibility.
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